Join TREK, Let's Change the World

"Obesity rates are through the roof, congestion is clogging most major cities, and the reality of global warming has set in. A simple solution for all of these problems is the bicycle. In 1997, the government spent $20 million on bicycle trails. Now, that number is $800 million a year."

Whether or not our ice caps are going to be non-existent in five years will be a debate until the end of our time. But two things are incredibly true: our air is not as clean and the people breathing that air are not as lean.

To combat these issues, the TREK Bicycle Corporation has altered their company's focus from having one of the most technologically advanced bicycle frames in the pro peleton to now a company not so much focused on yellow jerseys. They have created a program that allows the customer and his or her local bike shop to work together in helping to solve our country's and even earth's problems that some people just can't understand. This program is called 1 World, 2 Wheels.

So here is how to get started making an impact along side others with the same goals: go to the local TREK dealer and make sure they are involved in the 1 World, 2 Wheels program. Then work with them, local advocates and governments, the National government, and IMBA in finding ways to get the word out how much fun riding a bike can be and how much it can help us all.

It is time to stop fearing global warming and supporting GLOBAL COOLING.